Palina.Savychuk
Snekkin_1400_01.jpg

Snekkin

concept, illustration, packaging

Sed vitae enim egestas, congue arcu et, efficitur augue. Cras sit amet venenatis est. Sed pulvinar sodales lacus sit amet placerat. Nulla facilisi. Integer pellentesque semper magna vel pellentesque. Cras imperdiet tortor sit amet erat aliquet rutrum.

 TM Snekkin is a new member of S.Group Corporation, one of the largest Ukrainian snack producers.  Being youth-oriented the objective was to break into the overcrowd snack-market in Ukraine. We proposed emotionally bring together gradeschoolers with the product by parodying them with freaky characters from the package proposing funny way of communication with the backed breads snack.   Alternatively, Snekkin Grenki was focused on teens and young adult hipsters.   

TM Snekkin is a new member of S.Group Corporation, one of the largest Ukrainian snack producers.

Being youth-oriented the objective was to break into the overcrowd snack-market in Ukraine. We proposed emotionally bring together gradeschoolers with the product by parodying them with freaky characters from the package proposing funny way of communication with the backed breads snack. 

Alternatively, Snekkin Grenki was focused on teens and young adult hipsters.

 

Snekkin_1400_02.jpg
Snekkin_1400_03.jpg
 Created at Ogilvy Ukraine  Client: S.Group Corporation  Graphic Design, Art Direction: Palina Savychuk, Victor London  Account Director: Svetlana Korytko  3D-Modeling: Andrew Kramar

Created at Ogilvy Ukraine

Client: S.Group Corporation

Graphic Design, Art Direction: Palina Savychuk, Victor London

Account Director: Svetlana Korytko

3D-Modeling: Andrew Kramar